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No more words: The rise of animated GIFs

In case you missed it, Facebook recently announced that it would begin supporting animated GIF images and GIF-fanatics everywhere went: The decision by Facebook, which is rather late to the GIF party...

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Amazon Prime Day: a huge success

To say that Amazon Prime Day was a raging success is a considerable understatement Prime Day, the manufactured holiday by Amazon.com to mark the site’s 20th anniversary on July 15, 2015, was the...

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Trends are dead ends: Taking the road paved with blurred Lines

The top of the year is always a great time of reflection. As our team has been excitedly preparing for our first webinar of 2017, I’ve been able to reflect on the many changes I’ve seen happen...

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Experian Marketing Services pinpoints rising social network sites

Experian Marketing Services pinpoints rising social network sites in new study – Instagram and Pinterest lead the pack According to a new study by Experian Marketing Services, niche social networks...

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Four steps to starting successful online display ad campaigns

The 2013 Digital Marketer Report is almost here. In anticipation of its release, here’s an excerpt from the online display advertising section: Here’s what marketers and advertisers need in order to...

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How device recognition can make marketing campaigns better

Published in AdExchanger. “Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media. Today’s column is written by Tom Manvydas,...

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Rise in cord-cutting creates opportunities for marketers

Published in MediaPost With the explosion of smartphones and digital tablets and the steady rise of Internet-connected televisions, gaming consoles, and more, consumers are increasingly watching online...

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Ask the analyst: Are consumers really cutting the cord?

Q&A with John Fetto, Senior Analyst, Marketing & Research Earlier this year, Experian Marketing Services released our Cross-Device Video Analysis. The analysis has generated such strong and...

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Trends marketers need to know right this minute

When building marketing plans these are the top trends marketers need to know and consider Crowdsourcing, Programmatic Buying, The Internet of Things … these are all concepts that today’s savvy...

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